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24.06.2022 / 09:00 - 17:00 / Hamburg, Bahrenfeld research campus Bldg. 1b, SR 4a, Notkestraße 85, 22607 Hamburg
WorkshopPIER Start-Up Workshop “Business Modeling”
Andreas Voss (PIER - Partnership for Innovation, Education and Research)
PIER is pleased to announce its next PIER Start-Up Workshop “Business Modeling” for early-stage researchers (PhD students and Postdocs), taking place as an in-person event on Bahrenfeld campus on 24 June 2022. In this workshop, graduate students and scientists receive an overview of “state-of-the-art“ tools and methods used by entrepreneurs and companies worldwide. The participants learn how they can develop and design business models based on their own ideas or research results using the Business Model Canvas (BMC), the Value Proposition Canvas (VPC) and the Systems Thinking approach. The BMC is composed of nine key building blocks one can find in a business plan and allows the participants to quickly (re-)design their business models. The VPC offers a more detailed look at the two most important building blocks within the BMC – the value proposition and the customer segments – to ensure that the participants’ ideas provide actual solutions for customer problems they have identified. Systems Thinking then helps the participants to break down the individual processes needed in order to get their business to the market by means of a collaborative visualization technique. Learning outcomes: Becoming familiar with the Business Model & Value Proposition Canvas, Systems Thinking approach and the classic business plan Creating awareness for entrepreneurial thinking and acting Exploring the option of turning research results into actual business ventures Developing different business models from one idea The workshop will be facilitated by Andreas Voss (Concis Group! & Friends).
Mehr Informationen: https://indico.desy.de/event/32758/
